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BSW Propaganda Collection OUT NOW!

The moment we've all been waiting for!




We are proud to announce our 2021 collection PROPAGANDA is out NOW!!!


PROPAGANDA is the BSW community’s action statement to deliberately de-stigmatize cannabis through fashion and information. The BSW creative team came together through our passion to elevate the cannabis community the best ways we know how: collaboration, execution and creative freedom. Our goal is to bring awareness to the factors that got us to where we are today: well over six million prohibition related arrests in over a decade, and Black people are still more likely to be arrested for possession in every state, including those that have legalized the plant.

About the designers:

We collaborated with East Coast-based artist Brie Brewer to create the brands heros vs villains theme. Brie Brewer (@proudmarynetwork) is a NYC-based mover, shaker and dream-maker with a knack for creative magic.


We also collaborated with SoCal-based graphic artist Emilio Carrillo, founder of Sickass Ind. (@sickassind). Carrillo is a proud third generation Mexican American born in Monrovia, CA.

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